Eat Grandma Slowly

David Paull
Behavioral Storytelling
2 min readJul 1, 2022

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Not all missing punctuation results in the gruesome consumption of one’s grandmother.

Hey storytellers.

We all know the importance of commas. (“Let’s eat grandma” anyone?)

Well, sometimes, a missing comma doesn’t result in the gruesome consumption of one’s grandmother. Sometimes it actually helps.

To wit…

This sign is at a crosswalk in the retirement community where my in-laws live. What they likely meant was, “Slow, pedestrian crossing.” But “Slow pedestrian crossing” is not only accurate, but it’s also even more attention-grabbing.

When crafting your stories, remember that punctuation matters but sometimes, what looks like incorrect punctuation may actually make things better. Play with words, phrases, sequences, and, yes, punctuation to make your stories more interesting and memorable.

Just a quick one this week so I can get back to visiting with those very much uneaten and slow-walking in-laws.

Until next week, make sure to grab your free R.S.P.C.T. framework guide to help you craft stories based on how people process information and make decisions.

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Thanks for reading.

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Cheers and remember, success finds those who tell compelling stories.

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